Arc: Collapse Terrain: Childhood Object: Festival Mood: Shock The “Garden of earthly delight” by Hieronymus Bosch in the 15th century had depicted human beings living in a superficial, personal-desire-driven, and artificial world. By living in this weirdly distorted earthly delight, no one
Exercise 3.3 – Personas: Debra Chiang
Project 3 Experiences: Debra Chiang
Part 1 – Ideas: My idea is straightforward: How to make shopping experience smooth and easy at the Spectrum Irvine – easy to find stores, restaurants, and easy to find a parking spot that is the closest to stores you are
Exercise 3.2 – Narratives: Debra Chiang
Receipts are my Thanksgiving road trip diary. Yesterday, me and my husband drove 7 hours and arrived at Flagstaff, AZ around 7:00pm (1-hour time difference from California). There is a target store by the hotel we are staying, so we
Project 2: Debra Chiang
Part 1: Observation I went to Irvine Spectrum to find some inspirations. It was a nice location with lots of interesting things going on on a Friday night. 1.Apple store – The force of purchasing power: A guy and his
Architectures: Debra Chiang
Geographies: Debra Chiang
(My scanner is not working properly…) I live in a community large enough for me to accomplish this exercise. Walking around, jotting things down, and sketching is quite fun. As I just moved here last month, this exercise led me
Strategy: Ockham’s Razor
Summary Ockhams’s Razor is an idea that simplicity is always preferred to complexity when it comes to design (Universal Principles of Design, p.127). The philosophy behind is, the more complex a design is, the more errors would occur during user engagements.
Strategy: Top-down lighting Bias
Summary As light is necessary for sight and it affects the way objects appear, human naturally interpret objects as being lit from a sole light source from the top. And there’s a preference towards lighting on an object from the
Strategy: Exposure Effect
Summary According to Zajonc (1968), people could develop a preference for things due to the sense of familiarity. And the familiarity is formed due to repetitive exposures of stimuli. As human sensory gets used to certain stimuli, the neural network forms a