Whatever we do is better than anything else. This strategy refers to the false idea that ‘we’ should and must question whatever has been done by ‘others’ and modify the product as we see fit since ‘we’ know more. There are 4 social dynamics that push this strategy, but mostly, it is fear and the idea of superiority. This might sabotage innovation, so to circumvent this problem, one must think of cross-functional team to ensure a fresh perspective.
Lidwell, Holden & Butler: Universal Principles of Design.
Example from original source
Example not cited by original source
Source: http://www.madeintheusa.com/blog/2014/03/10-reasons-buy-american/
Example from real life
Such a great one — I had never thought of this through this lens before. It is a great mentality to adopt when considering whether something SHOULD be designed before HOW it could be designed.
It reminds me of an inversion of the IKEA effect, the bias that we overestimate the merits of work or product because of our attachment if we did the work ourselves versus if we encountered the work or product without personal involvement. https://en.wikipedia.org/wiki/IKEA_effect