Strategies: Simplicity

“Simplicity is about subtracting the obvious, and adding the meaningful.”

SOURCE: Maeda, J. (2006). The Laws of Simplicity. Cambridge, MA: MIT Press.

SOURCE EXAMPLE: 

[Photo Credit: lawsofsimplicity.com]

ONLINE EXAMPLE: 

MailChimp: This e-newsletter creation and management’s simple topographical design takes a daunting task and makes it visually appealing and easy to comprehend. It uses simple stylistic elements to create a visual representation of the data. [Photo Credit: Creative Bloq]

PERSONAL EXAMPLE:

Spoon: The spoon is a perfect example of effective design through simplicity. This spoon affords a surface to hold and a large enough surface to pick up enough food to place in the mouth. It does exactly what it needs to do and nothing more. [Photo Credit: Martha Beck]

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