UX Research Portfolio
Below are a few of my selected case studies showcasing my skill, experience, and projects I’ve completed as a UX researcher working at Workiva and Immerse.
User Sign-Up & Trial Demo
Moderated Usability Interviews| Evaluative Research | Immerse
This project followed the users’ journey while creating a new account and attempting the free trial demo of the Immerse app in virtual reality. Our goal was to uncover critical pain points of the user and identify how we might streamline the account creation process before launching on the Meta app store.
Qualitative In-depth Interviews | Thematic Analysis | Zoom Sessions
Lesson Planning Hub
Rapid Prototyping | Survey Research | Generative Research | Immerse
For this project, in order to understand the behavior, patterns, and use cases of the Immerse Lesson Planning hub for teachers, we conducted a rapid user research pilot, inviting users and general teachers to review how we currently serve lesson plans in the application and provide details on how we can improve the experience.
Qualitative | Quantitative | Mixed- Methods
Meeting Key Engagement Metrics
Survey Analysis | Focus Groups | Contextual Inquiry | Immerse
This project followed a group of users over four weeks while experiencing the Immerse app to explore whether users felt satisfied and engaged. We implemented pre/post-surveys and conducted focus group interviews during each session to capture users within the moment. Our goal was to explore how user attitudes and behaviors might change over time with prolonged usage of the Immerse app.
Quantitative | Qualitative | Mixed-methods | Contextual Inquiry