On this date, January 23rd, in 1957, the Wham-O toy company issued the first Frisbee.
In Bridgeport, Connecticut, William Frisbie opened the Frisbie Pie Company in 1871. Students from nearby universities would throw the empty pie tins to each other, yelling “Frisbie!” In 1948, Walter Frederick Morrison and his partner Warren Franscioni invented a plastic version of the disc called the “Flying Saucer” that could fly further and more accurately than the tin pie plates. After splitting with Franscioni, Morrison made an improved model in 1955 and sold it to the new toy company Wham-O as the “Pluto Platter”–an attempt to cash in on the public craze over space and Unidentified Flying Objects (UFOs).
In 1958, a year after the toy’s first release, Wham-O changed the name to the Frisbee disc, misspelling the name of the historic pie company. A company designer, Ed Headrick, patented the design for the modern Frisbee in December 1967, adding a band of raised ridges on the disc’s surface–called the Rings–to stabilize flight. By aggressively marketing Frisbee-playing as a new sport, Wham-O sold over 100 million units of its famous toy by 1977.
High school students in Maplewood, New Jersey, invented Ultimate Frisbee in 1967. UCI students have always been addicted to the various Frisbee games that have been invented over the years, from Ultimate Frisbee (shown in the photos above in 1980), to Frisbee Golf, Freestyle Frisbee, etc.
Today, at least 60 manufacturers produce the flying discs–generally made out of plastic and measuring roughly 20-25 centimeters (8-10 inches) in diameter with a curved lip. The official Frisbee is owned by Mattel Toy Manufacturers, who bought the toy from Wham-O in 1994.