When setting up a WordPress website, many of the elements seem trivial or even superfluous. From widgets to plugins, there’s a lot to manage, and it’s easy to overlook the basics. One such basic element that often gets sidelined is the site title. While it might appear inconsequential, the site title is a pivotal component of your website. Let’s delve into its importance and learn how to set it up (but hide it from view, if you wish).

Why is the Site Title Important?

1. Branding: The site title essentially represents your brand on the web. It’s a snippet that people remember, identify with, and rely on to come back to your website. Even if it’s hidden from view, the title still appears in browser tabs, bookmarks, and search results.
2. SEO Benefits: From an SEO perspective, a clear and descriptive site title helps search engines understand what your website is about. This can aid in better indexing and ranking of your site in search results.
3. Social Sharing: When your content is shared on social media, the site title often accompanies the shared link, giving context to potential visitors.
4. Professionalism: A well-thought-out site title adds a professional touch to your website. It reflects that you’ve paid attention to even the minutest of details.

How to Add a Site Title but Hide it from View

Now that we’ve established the importance of the site title, let’s explore how to set it up and optionally hide it from view:

1. Adding the Site Title

• From your WordPress dashboard, go to ‘Appearance > Customize‘.
• Select General > Site Identity. Add your ‘Site Title‘ and ‘Tagline‘. Tagline is optional.
• Don’t forget to click ‘Publish‘ at the top of the page.

2. Hiding the Site Title from View

There could be multiple reasons you’d want to hide the site title, especially if you’re using a logo or a design element to represent it. Here’s how you can hide it:

a. Through the Customizer (depends on the theme)

• From the WordPress dashboard, go to ‘Appearance’ > ‘Customize‘.
• Select General > Site Identity.
• Look for an option to hide the site title and tagline. Toggle that on if desired. Note, not all themes include this option. If yours does not, see the option below.

b. Using CSS

If your theme doesn’t have the option to hide the site title through the customizer, you can hide it with a simple CSS tweak. You may have to turn on the Custom CSS plugin if you do not have it enabled already. Look for it in the Plugins menu in the Dashboard.

• Go to ‘Appearance’ > ‘Custom CSS‘.
• Add the following code and click Save CSS.

.site-title {
    display: none;
}

Note: The exact CSS class for the site title might vary based on the theme you’re using. If the above code doesn’t work, you might need to inspect the site title element using a browser’s developer tools to find the correct class.

---

While seemingly simple, the site title is a quintessential aspect of your WordPress website. It aids in branding, SEO, and overall professionalism. And with the flexibility WordPress offers, you can have it displayed or hidden based on your design preferences.

This content was generated with the assistance of ChatGPT by OpenAI for research and writing purposes.